AWESOME
YOU’RE
WE’LL TELL
EVERYONE
We’re marketers on a mission, looking for brand partners who enjoy clever ideas, smart solutions, and watching their brand grow like a well-watered plant (without all the actual gardening).
WHAT MAKES us a
COLLECTIVE?
We are a strategy-first digital marketing agency dedicated to understanding your brand, audience, and growth objective. Our passion for marketing fuels our commitment to creating meaningful, long-lasting connections with your audience.
After almost a decade in business, we’ve had the privilege of helping hundreds of local and national brands enhance their digital marketing, grow their audiences, and increase their revenues. Our partners’ success is our greatest reward.
Rediscover your brand’s potential, with Media Shop Collective.
OUR PROCESS
DISCOVERY CALL
We want to get you noticed! This starts with a conversation to best understand your brand story, the people you serve and your long-term purpose so we can make that happen!
IDEATION
Our collective of designers, digital marketing experts, marketing strategists, and content creators will analyze all aspects of your marketing, providing a clear view of your current positioning, strength, weaknesses, and unexplored opportunities.
STRATEGY
Aligned with your objectives, our team develops a tailored strategy that clearly identifies your brand story, key messages, target audience, and tactics for sustained growth and success.
MARKETING MAGIC
Rooted in research, strategy, and a deep understanding of your business, we are able to create impactful marketing that delivers real results for your business.
IT ALL STARTS WITH A CONVERSATION.
FALL IN LOVE WITH YOUR BRAND
FALL IN LOVE WITH YOUR BRAND
A blend of partnerships from all kinds of industries—
because who wants to stick to just one flavor?
INDUSTRIES
WE’VE
PARTNERED
WITH
THE POWER OF MANY
What’s better than one brilliant mind? Well multiple, of course! The multi-minded approach, as we like to call it, and it’s POWERFUL!
The vision, lead by founder Erin Cassidy, was to bring the brightest and most talented minds in the industry into a creative collective, providing our marketing agency partners with unparalleled experience, skill and passion all under one roof.
OUR TEAM
Us + You =
THE ULTIMATE POWER DUO
Erin CASSIDY
CEO AND FOUNDER
The Media Shop Collective is a female-founded and run, full-service design and digital marketing agency located in Central Alberta. Our founder, Erin Cassidy, envisioned The Media Shop Collective as an open space for creative minds to come together in order to help other businesses thrive.
With 10+ years of experience working in mainstream media, selling advertising and providing marketing consults, Erin made a switch after realizing the power of digital marketing. She opened Media Shop Collective with a desire to help other businesses find their way with well-researched strategies, inspired branding, and impactful marketing.
Now, Erin leads a team of digital marketers, strategists, creators, and designers in empowering businesses to achieve success through branding, digital marketing, and website design. It is through building relationships, guiding strategies, and providing unparalleled advice, that Erin thrives.
Callan KITTERINGHAM
CREATIVE DIRECTOR
With a Bachelor of Graphic Design from Grant MacEwan University, Callan loves building brands and helping businesses bring their visions to life. Callan is a visual storyteller, passionate about branding, publication design, and lifestyle photography.
As our photographer/videographer, she provides high-quality and on-brand content for our agency partners to share on social media and their websites. Callan takes pride in implementing brand identities that showcase a business’s brand story and values and using design thinking to come up with creative solutions for our agency partners.
Peyton ERICKSON
GRAPHIC DESIGNER
Peyton holds a Bachelor of Applied Arts and Design from Medicine Hat College and previously acquired a diploma in Architectural Technologies from NAIT. Holding a diploma in Architectural Technologies, Peyton brings a unique perspective to her design work, combining technical precision with artistic flair. She is a skilled graphic designer and has a knack for creating eye-catching visuals.
Peyton is dedicated to delivering effective brand designs and social media content that meet client needs while staying updated with industry trends. With a keen ability to problem-solve, she thrives on challenges, developing innovative design solutions. She’s passionate about her craft and committed to producing high-quality work.
Georgia INVERARITY
MARKETING ASSISTANT
Georgia is our marketing assistant at MSC. Armed with a fresh Bachelor of Commerce degree with a major in marketing from MacEwan University, she has officially kicked off her professional journey here at Media Shop.
Her academic background has equipped her with a solid foundation in marketing principles, while her personal passion for content writing and social media marketing fuels her creative approach to challenges. Georgia is not just about following the latest trends; she has a keen eye for identifying how these trends can be leveraged to create engaging and impactful marketing strategies.
WE’RE RIGHT FOR YOU IF…
You’re ready to GROW YOUR BRAND and need a strategy-first approach.
You want a team that understands your vision and VALUES LONG-TERM SUCCESS.
You’re seeking an innovative, multi-talented collective to HANDLE EVERYTHING from strategy to creative execution.
You value MEANINGFUL, AUTHENTIC CONNECTIONS with your audience.
You want to collaborate with marketing experts who are as PASSIONATE about your brand as you are.
You’re OPEN TO NEW IDEAS and love pushing creative boundaries.
You appreciate clear communication and a dedicated, RESULTS-DRIVEN PARTNERSHIP.
Check out our
AMAZING AGENCY
PARTNERS